LEARN MORE: How to increase site traffic?
If you ask a marketer or business owner what he / she is most looking for and what he / she likes, his / her answer will probably be "more customers". So where does this customer usually come from? Yes from websites! So most businesses need to increase site traffic to increase sales and revenue. But how do we increase site traffic and ultimately sell more? In this article, there are ways to increase site visits that are very practical and useful. So join me in Azim Media to get acquainted with some of the most important tricks to increase site traffic, some of which you may not even have heard of.
In the continuation of this article,
you will read:
How to increase site
traffic?
Many webmasters are looking to
increase the traffic to their blog and website and are willing to do anything
to achieve this goal. Some people try to increase the traffic to the site
and others are looking for more professional methods. But it is better to
use methods that bring organic visits to our website. This is not
complicated at all. Some digital marketers do not know how to do this and
resort to negative methods such as using a robot to increase site
traffic. But there is a general way to increase website traffic. In
this article, 30 of the best ways to increase site traffic are mentioned
correctly and in principle. So join us.
Advertising is a way to
increase site traffic
This is very clear and may come to
your mind before any other suggestion. It is better to try different
methods such as paid search, social media advertising and display
advertising. These are good ways to attract site visitors and
brand. Adjust your paid search strategies to your goals. See what you
are really looking for? Do you just want more traffic or are you looking
to increase your conversion rate? Each method has its advantages and
disadvantages, so it is better to think about this before taking any action.
If you want more traffic to drive
more sales, you need to put high-target keywords in your pay-per-click search
strategies. Of course, competing for these words and phrases may be
difficult and costly, but productivity is well worth the effort.
Examining all kinds of
content is one way to increase blog traffic
There is no one-size-fits-all
formula for success in content marketing. For this reason, try to change
the length and format of your content to know the taste of the
audience. This will both attract a wider range of audiences and measure
the attractiveness of the content. For example, use short news content,
long content, and even video, infographics, and data types to engage your
audience.
Write a compelling title to get users to read the article
Headlines and headlines are one of
the most important parts of your content. If you do not have an attractive
title, your best and most comprehensive posts will not be seen and
read. So try to improve your writing skills and choose attractive
titles. You can write 20 different titles and choose the best one from
them. Be sure to think carefully about the title you have chosen before
publishing your content.
Providing a great user
experience is one of the tricks to increase site traffic
You may like:
- SEO improvement How to increase SEO?
Providing a user-friendly website
with a comfortable and good user experience is another way to increase site
traffic. It may sound weird, but it does have a huge impact on the
audience in the first place and encourages them to stay on your site and click
on more articles. do not forget:
Users only prefer your site to other
sites when they can easily navigate and have a comfortable experience.
We have all had the same
experience. If a site is very complex and offers a bad user experience, we
get out of it quickly and do not waste our time on it! So if we look at it
from this perspective, we see that the user experience has a great impact on
increasing site traffic.
But what can we do to provide a good
user experience?
First, increase the speed of your
site!
Everyone enjoys high
speed. Whether it's driving a car or loading a website. If your site
is not fast and lags behind competitors, visitors will not show interest in it
and will close it quickly. So you will lose a lot of visits and eventually
sales.
It is interesting to note that
according to a series of data, even a 1-second delay in loading the page
eliminates 11% of hits. So the speed of loading web pages is so
important! Amazon's site reports have shown that every millisecond
increase the speed of loading pages, causing an increase of 1 percent conversion
rate is. The Walmart site also reports a faster conversion rate of 2% per
second.
Fortunately, increasing the speed of
your website is not a difficult task and by doing a few tricks, you can
increase the loading speed of your pages. Google's Page Speed Insights
is one way to speed up your website.
Second, eliminate annoying and extra
items.
Another way you can improve your
website user experience is to remove anything that might be considered
"annoying". You should show users a pop-up from time to
time; But you do not have to go too far. Because users want to read
your content, and if you do too much, you will remove them from your
site. This has probably happened to you before, and you still remember
that your visit to a website that shows you a pop-up every few seconds was not
very interesting. The same is true of advertising. So do not
advertise so much that visitors do not enjoy your content and leave your site
quickly.
Third, the use of related ads is useful.
Another point is that you should try
to place ads that are related to the same topic of your article, product or
service. You may have had targeted ads on your site before, but you do not
know what to do to get better results. This is another way to improve the
user experience on your site; Although a little unusual. Pop-ups and
ads are financially important. Yes! You definitely want to make money
from your site, but not at the expense of reducing the user
experience. Failure to do so will jeopardize the viability of your website
and make you less profitable in the long run.
The fourth method is to simplify the
website!
Another way to improve the user
experience is to simplify the website. Design your site so that it is easy
to work with. Put your content in front of the audience by eliminating
clutter and distractions. This gives visitors the opportunity to interact
with you, and if they like what they see, they will definitely visit other
parts of your site to see what else you have to offer them.
Writing great, optimized
content is one way to increase site traffic
Writing unique and high quality
content is one way to increase site traffic. The better your content is
for different keywords, the more users will be interested in staying on the
page and clicking on other sections such as other articles, ads and products.
Try to look at it like a
book. The better the content of the book, the greater the focus on its
pages and the greater the interest in continuing to read it. If the
content of the book is not good, beautiful cover and pictures, good title and
advertisements can not affect its sales. This also applies to the site
article.
Above all, spend time writing good
content and do your best. If you do this, everything else we talk about
will be more effective. To write good content, work on finding the right keyword ,
choosing the right source, and writing fluent, comprehensive, and useful
text.
In addition, use SEO techniques,
especially white hat SEO, to get your article in the top search engine
results. No matter how good the content you write and do not optimize it,
no one will see it. Be sure to use the SEO plugin to optimize your
content.
Advertising on social
networks
It is not enough to produce good
content and hope that people will find and read it. Instead, you should
take the initiative and put in more effort. One of the best ways to
increase website traffic is to use social media and advertise on it. For
example, Twitter is suitable for short links, quick and tempting
sentences; While Google+ ads help your site appear in users' search
results and are especially effective in B2B sections. If you are a B2C
product company, you can try marketing on Instagram and Pinterest.
7. Pay attention to internal
SEO
Imagine for a second you were
transposed into the karmic driven world of Earl. How, then, did you want
to optimize your content and get it to the top Google results?
Search engine optimization and SEO
is still the most important thing to do. In addition, for all your
photos, put a "pen text" or a suitable alternative text and do not
neglect the internal links. Meta description and meta title are very
important. Basically, try to follow all the sections of Yoast and green
your content SEO. Do these things to increase your site traffic and get
more organic traffic.
8. Generate evergreen
content
Another way to increase site traffic
is to create lasting, evergreen content that is useful to users for months or
even years and is completely relevant. Some content is useful for 1 year
and users will not be able to use it in later years. There are several
reasons for this: for example, they are not comprehensive, they do not have a
good source, or their content is a bit old.
Many sites have said that evergreen
content generates the most traffic for them. For example, according
to https://www.targetedwebtraffic.com,
55% of its traffic was related to this type of content.
Sometimes you can even update
content you have already written and turn it into evergreen
content. Benjamin Branda, one of the people who tested the issue, found
that doing so would increase site traffic by 468%. Such content also gets
a better ranking from the search engine; Because over time, it gets a lot
of backlinks.
So try to write in-depth content and
provide accurate and accurate information to users. Try to check the users
of your website and know their interests and tastes. See what they are
looking for and what they are learning. You can do this easily with
the Google Analytics tool . Obtain visitor data from this
tool and use it to generate useful and user-friendly content.
In addition, you can look at your
customers and see what they are most looking for when they enter your site and
what your content has done to connect with you and ultimately buy the product
from you. Finally, you can use this information to build lasting content
that fits your criteria.
9. Use Long-Tail keywords
Working on the right keywords is
another way to increase site traffic. Try to choose words with high search
and not so much competition and work on them very well. Long-tail keywords
are usually good targets. Use these words both for content SEO and as part
of a paid search. To find the right keywords, read the article Keyword
Search Tools .
10. Having a sidebar on the website to promote related content
Most websites usually have a sidebar
for displaying other content, ads and user searches. Be sure to tag the
various posts correctly so that users can easily find the content they like and
the sidebar is as useful as it should be. A sidebar with related content
helps a lot to see the other content of your blog or website. This will
easily attract the attention of users and increase the views of
articles. If there is a search tool, everything is complete. In this
case, people will easily search and read your articles and opinions on various
topics.
You can even create a section called
"Popular Posts" and see the impact. Put this section at the
bottom of the posts and at the bottom of each page of your website and
advertise for the best and most visited content on your website. You can
put the link of your post next to an attractive and relevant image. It is
even better to put a small amount of content in this section to make the selection
easier for users.
11. Writing on other blogs
is one way to increase site traffic
Let us guess your opinion
first! You are probably saying that this method is outdated and no longer
works, and from these desperate and elusive professions! But this is not
the case at all, and contrary to many people's beliefs, writing a guest post on
a reputable website will increase your website traffic and make your brand more
famous. Of course, be careful! Recently, guest blogging standards
have changed, and spam tactics have severe penalties. Be careful in this
case and go your own way.
12. Invite others to write
on your blog or website
Guest blogging is a two-way
street! As you write on the rest of the site or blog, invite others to do
the same on your site. Because eventually these people will put the link
of this guest post in their other posts several times and this will increase
the traffic to your site. Just be careful not to post poor quality content
that Google will not read your hand at one time. Google searches for low
quality guest posts and identifies them.
13. Upgrade and advertise old posts
Promoting old posts is another way
to increase site traffic. You may have valuable content that is very old
and has not been well received before. If you have valuable and lasting
content, you can easily promote your old posts with them. Because new
content that is very rich and complete encourages users to read previous
content as well.
Some users will leave your site
after seeing old posts and will no longer follow your content. So it is
better not to show the release date of your content. Neil Patel, a well-known
digital marketing activist, says that by doing so, he has received very good
organic traffic. Because by doing so, you do not lose people who do not
read the content because it is old.
You also want to make sure that your
old content, as well as your efforts to create valuable, high-quality content,
will not be in vain. Social media is another great way to promote old
content. The Buffer tool is a way to promote old content. Do not
forget this point in advertising content on social networks:
Sometimes changing the title and
using more engaging and deadly sentences can increase the click-through rate of
your old content.
Sometimes people become indifferent
to certain content; Because they have already seen it and do not want to
click on over-advertised content; But you can promote it with other new
titles to so-called "trick" users.
For example, a post could have both
of the following titles: But by choosing the second title for the ads, it
will get more views than choosing the first title.
- How to increase the traffic to our
website?
- N way so that your content does not eat
more than this dirt and be seen!
Both of these titles are related to
the same topic, but certainly different words and sentences have a different
impact on the audience. However, you need to do something to promote your
blog or website posts. You can also promote old posts via email. If
you succeed in email advertising, you can attract a lot of traffic to your old
posts. This will eventually rank better for your content.
14. Referral input, a way to
increase site traffic
Instead of trying to persuade other
sites to link to your site, create content that they will beg you to back up
their content! Write rich, comprehensive and documented content to be a
reference for other websites and make your website more credible. In this
case, in addition to getting external links, other sites are also looking to
get external links from you to increase the credibility of their site.
15. Acting on LinkedIn is one way to increase site traffic
Until recently, LinkedIn
may have been a tool for finding jobs or connecting with similar and related
industries and industries, but now it goes beyond that. LinkedIn, the
largest professional social network in the world, has become a valuable
publishing platform. This means that if you post regularly on LinkedIn,
you can increase your website traffic and become better known among
competitors. Especially if you have a moderate to high fan base, marketing
with LinkedIn can go a long way in increasing your website traffic.
Using schema and data structure is one way to increase site traffic
The schema or structure of the data
does not in itself increase the traffic to your website; But search engine
crawlers can easily find and index your pages. Another benefit of using
Schema for SEO is that it can lead to richer snippets for the site; Which
increases the click-through rate.
Don't forget the internal links
Your website linking strategy is not
limited to the number of sites that link to you; This issue is also
affected by internal links. So when writing and publishing content, pay
attention to the internal links related to the text and the links you put
between the paragraphs, and use every opportunity to place an internal
link. This not only helps your site SEO, but also provides a better user
experience for the audience. And you saw how much we mentioned the importance
of user experience in the previous sections. So be sure to do this
correctly.
Interviews with successful leaders are one way to increase site traffic
Leaders and thinkers do not mean to
choose very famous and great people. People who you think have had an
interesting life, are inspiring or have something to say are good
choices. Of course, along with these people, also target
celebrities. Create and send emails requesting interviews with these
people. Conduct the interview in the best and most engaging way possible
and publish it on your blog or website. The names and credentials of these
people will not only increase your website traffic, but also the interviewee
will share the content and expand its reach.
Do not neglect email
marketing
Many businesses that focus on
customer acquisition through content marketing often forget about more
traditional methods such as email marketing. Email marketing is a powerful
tool and launching a mediocre campaign can lead to significant traffic. Just
be careful not to send spam emails and only send emails to people who have
willingly provided you with their emails and would like to be informed of the
latest news and new products. In addition, do not underestimate the power
of word of mouth; Especially people who have already bought your products
or services and are satisfied with it. Sending a friendly email and
reminders about a new service or product can also help increase traffic.
Website optimization for mobile and tablet
Gone are the days of working with
the Internet on PCs and computers, and now many people use cell phones to
search the Internet and surf social networks. If your strategies are such
that users are forced to use only computers, then you should focus on more
traffic and sales. Even if your website is very basic, you need to make
sure it is accessible and visible on a wide range of devices, including
High speed site to increase traffic
Ever had to wait 30 seconds for a
page to load? I have no such experience! Because when I do not expect
all this at all, and if I see that all this time is wasted to load a page, I
completely block that page and close its tab. You probably have the same
experience and do not have a good memory of it. Speed up your website to
create a good experience for your site visitors and not miss them. Also
make sure your pages are technically optimized; This means that the size
and volume of the images are appropriate, and the page structure and function
of the plugins are appropriate. The faster your site is, the more benefits
you get! In all respects!
Build social groups and associations
Usually, people like to express
their opinions and discuss the topics they are passionate about. So
creating a forum on the site is a great way to start a discussion and increase
site traffic. You can even use platforms like LinkedIn, Facebook or
Instagram and pave the way for comments. Create a dedicated forum so that
visitors can ask questions. You can do anything to make users feel
comfortable and express their opinions on your site. In this case, they will
show more interest in your website and will visit it regularly.
Acting in the comments section is one way to increase site traffic
As a business owner and a website,
you probably also visit other sites. So why not take this
opportunity? Commenting on topics you read about and have little
information about puts your name on the tongues. This may not get you to
more traffic very quickly, but it does make users familiar with you. In
this way, you will gradually receive more visits. Just remember; Just
as it is important to write relevant, high-quality content for guest posting,
it is best to comment on reputable sites and interact with people. And
never copy spam links in the comments section of unrelated sites!
Analyze your data
Google Analytics is a valuable
source of information. Use this tool to view reviews from the most popular
web pages to visitor information. Monitor Google Analytics data and use
this information for your advertising and content strategies. Identify the
most popular posts and pages and see how, where and when your visitors came to
your site and visited it. This information will help you to have better
strategies for your site in the future.
Be really active on social media
It is not enough to be active on
social networks and publish content. You must be actively involved in
these platforms. but how? For example, you can work with trending and
related hashtags on Twitter. Answer and interact with your users'
questions and comments on Facebook and Instagram. Nothing is faster than
social media to connect with people! Use these networks as they are designed
and interact with your fans and followers as much as you can. As these
networks become more popular, you will have to work on them to increase site
traffic and ultimately easily market your products online.
Submit content to Aggregator sites
An Aggregator site is a site that
collects data from other sources on the Internet and puts information in one
place for users to access. The data collected is based on many things, such
as a specific hashtag or a specific user account, depending on the channel or
platform from which it is extracted.
But be careful not to send spam to
Reddit and other similar sites and do not expect to get referral
traffic. This never happens. Members of networks like Reddit are very
smart and change legal links as spam. But sending multiple links that
these audiences find useful will not hurt. Select the relevant subreddit,
submit your content, and then watch the traffic arrive.
Having a video in the content strategy is one way to increase site traffic
It is true that most content is text
based, and that's very good; But movies are an interesting asset to
attract new visitors and increase the attractiveness of your site. Various
data show that information retention for visual content such as film is much
higher than textual retention. Video marketing is a great way to engage
your audience and increase website traffic; Because it provides
information.
Researching competitors is one way to increase site traffic
If you have not yet used software
like BuzzSumo to check your competitors and compare yourself to them, wait for
the bad news! No need to be afraid! But in the end, to succeed in
anything, you have to consider the situation of yourself and your
competitors. These services bring together the "social
performance" of specific sites and provide them at a glance. You can
get information on topics of interest to readers and, most importantly,
effective presence on social media. Find useful information about what
people are reading and talking about and emulate this type of content to get
more traffic to your website.
Hosting Webinars
People usually love to learn and of
course they want this learning to be very easy. That's why webinars are a
great way to convey your knowledge and information to your avid
audience. In addition, use an effective advertising campaign to complete
your traffic increase strategy. Send an email a week or a few days before
the webinar, and one day before the webinar, a reminder email titled "Last
chance to sign up." Be sure to archive your training video so that
other people can use it for a fee. Advertise your webinars on social
media.
Attend conferences
In any industry and branch you work
in, you can attend related conferences. There are at least one or two
important conferences related to your business that you will learn about by
attending. It is great to attend these events and, best of all, to speak
at them. In this way, you can introduce yourself as an intellectual leader
in your industry and business and promote your site.
The last word
It may seem difficult and
complicated to increase site traffic, but with the tips you learned in this
article, you can take positive steps in this area and eventually achieve a
better ranking in search engines. There are several suggestions, some of
which you can implement and check the results. If some things do not work
well, try others.
Thank you for joining us. What
do you think about this? Do you have any other suggestions in this regard?
Important Notes
- Ways to increase site traffic:
Frequently Asked Questions
1. What are the main and top
ways to increase website traffic?
1. Website optimization for
organic search.
۲. Welcome site users with a targeted landing page.
3. Use digital advertising to advertise.
4. Get people to your site via email.
5. Engage your audience on social media.
2. What is the criterion for increasing the traffic to a
successful website?
This criterion, like other types of
criteria, depends on various factors. The type of website, the topics
covered in it and the type of audience. But a monthly growth rate of
10-20% is a good measure.
3. What are the offline ways to
increase website traffic?
1. printed advertisement.
2. Coupons
and discounts for your website product.
3. Business card and print website address on it.
4. Print a brochure and print the website address on it.
5. commercial advertisements.
4. How can I get 100 hits a
day?
What 100 visits and what 100
thousand visits! Get more traffic with quality content and consistent work
on your website.
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